Omni-channel Marketing in 2019

Omni-channel marketing is now a core strategy that brands use to engage with customers across multiple channels. These channels include physical storefronts, websites, social media, mobile apps, and catalogs. Customers interact with brands through so many channels and devices, each with a completely different set of expectations. As a result, brands struggle because there isn’t […]

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How eCommerce Businesses can Take Advantage of AI

In the last year, the eCommerce industry has expanded by over 25 percent, and this boom is projected to continue. With such a wealth of eCommerce businesses, and competition set to become even more fierce, staying visible and relevant has never been such a challenge for online retailers. The advent of artificial intelligence (AI) has […]

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Reimagining the Employee Experience in an Age of AI

Artificial intelligence (AI) has entered our lives in an almost unnoticeable way. We’ve invited AI into our homes for convenience and the “coolness factor.” Using basic voice assistants we move from playing music on demand to cars that park themselves. As consumers, we have grown accustomed to AI guiding our journey in the form of […]

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A Deep Dive Inside Industrial IoT

From the manpower efforts to the digital technologies, Internet of Things (IoT) has changed the way we interact with the world around us. This means bringing new opportunities from every challenge and new risks to the most personal areas of our lives. The real revolution in the digital industries of IoT is agriculture, city infrastructure, […]

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3 Ways Artificial Intelligence Could Boost the Success of Your Business

As the artificial intelligence field continues to grow, businesses across the country have found that techniques are coming out of the research lab and into the applied realm to benefit their operations. Recently, Boston Medical Center implemented predictive analytics into its system to determine staffing during the hospital’s busiest hours. Armed with this information, the center is able to […]

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Big Data and Cognitive Business Disruption is all You Need to Know

The future has arrived. Today, computers can nearly mimic the human mind’s ability to learn, think, reason, analyze and make decisions. This technology is called cognitive computing. Often, cognitive computing is confused with other emerging data science advancements such as business intelligence (BI), deep learning (DL) and machine learning (ML). However, what differentiates cognitive computing […]

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Healthcare is Booming Hand-in-Hand With the Technology Industry

There isn’t a single sector that has not been revolutionized by Technology in the past decade. Everyday conversation, commute and companionships have changed. Nevertheless, the Healthcare industry has come a long way than any other industry could have imagined. To say that technology has transformed the healthcare industry would be an understatement in many levels. […]

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Customers are Making Traditional Transport Movement Obsolete, Fast

Let’s get down to the basics before we delve in more advanced tech. What is a business? An entity that offers a solution (or a set of solutions/products) to more than one customer. It caters to a defined or latent need. It offers this ‘value’ and accepts value back as compensation (money, time, or now, […]

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A Look at the Future of Chatbots in Customer Service

There has been a lot of progress within the customer interaction space. This includes both in the skill sets for customer service personnel, and in the development of chatbots that mimic human conversations. The chatbots are built upon artificial intelligence technologies. Massive paradigm shifts have already occurred in how customers interact with businesses, and now chatbots […]

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4 Ways AI Will Revolutionize the Marketing Industry

Artificial intelligence (AI) technology is here — and it’s long overdue. The technology is rapidly gaining traction and becoming a prominent force within several industries. The technology has come a long way since IBM’s Watson creation trumped Jeopardy! in 2011. Originally, Watson made its home in small and encasement approximately the size of an average […]

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